Comfort Hotels

This is a story board I designed for Comfort Hotels, part of Choice Hotels, whilst working at Accord Group. It is part of an online campaign which is running across four languages. The brief for this online campaign was to enforce the companies brand identity & hotel promotions across Europe. In order to enhance viewer knowledge of the brand I used the blue brand colour & logo throughout the advert. In order to describe the star rating of the brand I included a brand bio; Friendly. Relaxed. Convenient.

In additional to a suite made up of an MPU, Leaderbaord, Widesky, I designed adverts that would be used for Facebook prospecting adverts. These Facebook adverts follow the same style as the rest of the adverts, helping to enforce their brand identity.